Planning Your Brand
| Content
60 Percent |
Points Available
9 |
Points Earned
X/9 |
Additional Comments: |
| The student wrote a plan for building his or her personal brand. In the plan, the student addressed the following:
· skills needed for his or her future career · What strategies to employ to gain the required skills needed for his or her career choice · How to project a professional image to potential employers · What strategies to employ to search for, find, and get a job · How to know if strategies are effective |
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| Organization/Development
20 Percent |
Points Available
3 |
Points Earned
X/3 |
Additional Comments: |
| · The plan is 700 to 1,050 words in length.
· The introduction provides sufficient background on the topic and previews major points. · The conclusion is logical, flows, and reviews the major points. |
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| Mechanics
20 Percent |
Points Available
3 |
Points Earned
X/3 |
Additional Comments: |
| · The plan is consistent with APA guidelines as directed by the facilitator. The plan is laid out with effective use of headings, font styles, and white space.
· Rules of grammar, usage, and punctuation are followed; spelling is correct. |
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| Total Available | Total Earned | ||
| 15 |
